D2C · Jaipur · 12 months

Built a heritage brand on Instagram from zero

Founder-led personal brand + product-as-story content. 0 to 184K followers in a year.

0K
Instagram followers
0.0M
Monthly reach
0%
DM-to-order rate

What we did

We built the founder as a credible heritage voice — workshop tours, sketch-to-product reels, customer story drops. 38% of DMs converted to paid orders without a single performance campaign in the first six months.

Services involved

  • Social
  • Content
  • Personal Brand